3D Architectural Visualizations

Architectural Rendering a overview

Architectural rendering is a visual representation of the exterior and interior design of a building or other structure. It can be used to create an image that helps in selling, marketing, planning, designing or remodeling a property. A professional architectural rendering company will use 3D modeling software to produce high-quality images for clients. The process involves creating a digital model of the project using various tools such as Photoshop and AutoCAD. This allows architects to visualize their designs before construction begins.

What is an Architectural Visualization?

An architectural visualization is a tool that allows architects, designers, engineers, and other professionals to visualize their designs before construction begins. It is also known as a CAD-based visualization or a building information modeling visualization. The purpose of these tools is to provide a way to communicate design intent and make sure that all stakeholders understand how the final product will look like.

What is an architectural visualization studio?

Photorealistic Architectural Rendering: An architectural visualization studio is a company that produces 3D visualizations for architects and interior designers. The term "visualization" refers to the process of creating images or animations that represent a building, space, object, landscape, etc. These images are used by architects and interior designers in their work.

Architectural Rendering History in Brief

In the early 20th century, architecture was largely considered a matter of engineering design, with little attention paid to aesthetics. The United States leads the world in terms of the production of architectural renderings, followed by China and India.

The following is a chronological list of architectural rendering software and hardware used in the creation of architectural renderings.

1) D'Arcy's Drawing Book - A book containing drawings of buildings made by William D'Arcy, who was one of the first professional draughtsmen in England.

2) The Art of Perspective - Written by German artist Albrecht Dürer, this book contains instructions on how to draw perspective views.

3) The Principles of Painting - Written by French painter Jean Auguste Dominique Ingres, this text discusses drawing techniques such as linear perspective and how they can be applied to architecture.

4) The Elements of Design - Written by English architect John Ruskin, this text discusses the principles of design including color theory, composition, proportion, and symmetry.

5) The Elements of Style - Written by American author Horace Walpole, this book discusses the principles of good writing style, including grammar, punctuation, spelling, and diction.

6) Architecture - Written by British architect Sir Edwin Lutyens, this book is considered to be the bible of modern architecture.

7) The Seven Lamps of Architecture - Written by Italian architect Giorgio Massari, this book describes seven basic principles of architecture, including proportion, rhythm, unity, variety, simplicity, grace, and dignity.

8) The Science of Beauty - Written by Swiss architect Le Corbusier, this book discusses the relationship between beauty and function.

9) The Art of Building In Wood - Written by English architect Robert Adam, this book discusses the use of wood in architecture.

10) Architectural Theory and Practice - Written by British architect George Gilbert Scott, this book discusses the history of architecture and its development over time.

11) The Student Architect - Written by Scottish architect Thomas Rickman, this book discusses the education of architects and students of architecture.

Why it's important to use an architectural visualization studio for your projects

The first thing that comes to mind when you think about the term “architectural visualization” is probably a 3D model. But, in reality, there are many types of architectural visualizations that can be used for any project. In this article we'll discuss what they are and why they're so useful for architecture firms.

And there are different types of visualization that architects and designers use more often.

3D Models

A 3D model is one of the most common types of architectural visualizations. They allow you to see the structure from every angle and view it from different distances. You can even rotate the model around its own axis, which gives you a 360° view of the object. This type of visualization is very helpful because it helps you understand the space better. For example, if you have a room with a window on one side, you might want to consider putting a mirror inside the room so that people looking out the window don't get distracted by reflections. Also, if you need to put shelves in the same place, you could easily do it using a 3D model.

2D Drawings

2D drawings are another kind of architectural visualization by Autodesk that is often used. These drawings show the plans of a space but not necessarily in three dimensions. Instead, they only represent the floor plan and elevation of the building. While they may help you determine where things should go, they don't give you much more detail than a simple sketch does. However, some companies offer services that combine both 2D and 3D models into one package.


Another kind of architectural visualization is photography. Photographic images can be very effective at communicating design intent. Architects often take photographs of spaces to share them with clients and other team members. They can also be used to create mood boards, which are collections of photos that are meant to convey a certain feeling or atmosphere.


Another form of architectural visualization is video. Videos can be used to demonstrate concepts, explain ideas, or simply show off the finished product. When done well, videos can really add value to a project.

Why do architects use architectural renderings?

As long as I can remember, the answer has always been that they are used to showing clients what a building will look like. But why is this important?

The reason we need architectural renderings is because of the way our brains work. We see things in three dimensions, but when it comes to buildings and other objects, we only have two dimensions: height and width. So, if someone were to walk into your office and tell you that the building next door looks exactly like yours, you would probably not believe them. You’d think they must be crazy.

But if you saw that same building from above, you might actually start believing them. Because now you know there is no way that building could possibly look like yours. That's why you need architectural renderings.

What is 3D modeling software?

3D Modelling software programs is an application that allows you to create and edit models. The most popular ones are Blender, Maya, and Cinema 4D. Used by many 3d Rendering Service providers and studios.

Blender is the first choice for many users because of its ease of use, powerful features, and its free license. It has been around since 2003 and is used by professionals as well as beginners.

Maya is another great option if you're looking for a more robust solution with advanced tools and functions. But it comes with a subscription and is majorly used by 3D artists and Architectural Visualization Studio.

Some of the Best Architectural Rendering Software listed below

Adobe Photoshop

Autodesk AutoCad

3ds Max



Corel Draw

Pixologic ZBrush

You can also use the Revit models by exporting it in .fbx format and use it further in any of the 3D supported software to do further rendering job on it.

Read more from Architectural handbok.

Now, trends are changing and the demand for VR(Virtual Reality) based architectural renders is increasing. So, what is virtual reality(VR) ?

Virtual Reality is a computer generated environment where users experience immersive environments through a headset. Users wear headsets which track head movements and translate them into actions within the virtual environment. Virtual reality is being used in many different industries including gaming, entertainment, education, medicine, and architecture.

VR Architectural Rendering vs Traditional Architectural Renderings

VR Architectural Rendering vs Traditional Architectural Renderings

Traditionally, architects and other designers have used 2D drawings to create 3D models of buildings or spaces. This process is called “2D-to-3D modeling”. The most common method of creating a 3D model is through the use of CAD software such as AutoCAD or SketchUp.

This type of modelling requires artists to manually draw each object on paper and then scan the drawing into the CAD program. Then, the artist uses the CAD program to manipulate the scanned image until it matches up perfectly with the original drawing. Once the model is complete, it needs to be exported back to the designer so he/she can view it in their own CAD program.

VR Architectural Rendering

With Virtual Reality, You don’t need to do any of this. Instead, you simply go inside the environment and interact with the objects yourself. If you want to change something, you just move your head and point at the object.

Because you are able to experience the space using your eyes instead of your hands, you get much better control over the design process. Few applications of VR Visualization listed below.

Application of VR in Architecture and Interior Design.

• Walk Through Home – Experience a 360 degree view of your own home. You can navigate through rooms and even go outside if you want.

• Walk Through Office – Take a tour of your office using a similar interface to the one above.

• Explore Interior Design – Browse through thousands of photos of homes and offices to create your own custom design.

• Tour Construction Site – View the progress of a construction site from any angle you choose.

• See How Your House Will Look – Enter your address and see how your house will look before it’s finished.

• See Inside New Homes – Get a sneak peek inside a brand new home before it’s built.

• Visit Exterior Spaces – Check out exterior spaces such as patios, pools, garages, and more.

• Explore Landscapes – Discover beautiful landscapes like mountains, oceans, lakes, rivers, and forests.

• Learn About Architecture – Find out about famous architects and learn about their styles.

• 3D Modeling – Create models of buildings, interiors, and landscapes.

• Sketch Up – Draw floor plans, elevations, sections, and other drawings.

• Import Photos – Upload images of your property and use them as textures for your model.

• Customize Colors – Change colors and materials to match your tastes.

• Export Models – Save your designs as.obj files so you can work further with your design

Advantages of having a 3d visualizes studio as a partner of your architectural firms are :

• You can show clients exactly how your project will look before construction begins.

• Your client gets a chance to see the final product before it goes into production.

• You can easily share your work online.

• You can collaborate with others who are working on different parts of the project.

• You can give feedback to the architect about changes that need to be made.

• You can increase productivity and efficiency.

• You can quickly make modifications to existing designs.

• You can test out new ideas before committing them to paper.

• You can visualize the entire project from start to finish.

• You can save time and money by eliminating costly mistakes.

• You can reduce stress and anxiety during the design process.

What is the cost of Outsourcing 3D Visualization work ?

The cost of outsourcing these services varies depending on the complexity of the project. As a A simple rendering may only require basic skills but if you are looking for a high quality result, you should consider hiring an Architectural Rendering Firms. In general the cost starts from $200 USD and goes upto $2000 USD depending upon the complexity and detailing of the job.

Here are some things you should keep in mind when choosing a Architectural Rendering Company.

1) Make sure they offer a free trial period. You should try out their services first to ensure that they meet your expectations.

2) Ask them what kind of projects they usually take on. This way you will know whether they specialize in certain types of projects.

3) Find out how long they have been in business. It is important to choose someone with experience because you will not be able to tell if they are capable of completing the job within the given deadline.

4) Ask them what their turnaround times are. You should always ask how fast they can deliver the results and how often they update their models.

We at Concov Interiors have been providing and helping our clients with their 3D visualization and CAD drafting work since our inception, If you have any upcoming projects, you can discuss with us anytime using our chat widget.

We also provide a free quote, check our Architectural Services and we will help you find the best solution for your next project.